Learners discuss how to market a fantastic new drink that changes colour and lights up in the dark, then write a memo to the MD with their recommendations.
Please note that any audio, interactive or adaptable materials referenced in the PDFs do not form part of this archive.
This is brilliant, students love the idea of this new drink. I have suggested an add-on which is to ask students to come up with an advertising jingle and they really get stuck in and the results have been extremely funny, well thought out and peformed beautifully.
Posted on 10th August 2013
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