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Published: 15/10/2008
B1 B2 | ELT | Speaking | Vocabulary
3 pages

Understanding customer behaviour

Introduces pre-experience learners to the vocabulary and concepts behind customer behaviour, and gets them thinking about their own behaviour as customers. Can be used as an introduction for the 'Fizzy Pop' marketing meeting and memo.    
Please note that any audio, interactive or adaptable materials referenced in the PDFs do not form part of this archive.    

See other resources: Marketing

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